Last updated: June 2026
Introduction
This policy explains how Formula Implants LTD ("we", "us") collects, uses and protects your personal data when you use this website, and how we use cookies and similar technologies. We are the data controller for the personal data described here. We process personal data in accordance with the UK GDPR and the Privacy and Electronic Communications Regulations (PECR).
Information we collect
- Enquiry & booking details — when you contact us or book a consultation, we collect the information you provide, such as your name, email address, phone number and message.
- Usage data — if you consent, our analytics and advertising tools collect information about how you use the site (pages viewed, device and browser, approximate location).
Cookies and similar technologies
Cookies and similar technologies (including browser storage) let the site function and, with your consent, help us measure and improve our marketing. We group them as follows:
Strictly necessary (always on)
- Cookie consent preference — we store your choice (accept or reject) in your browser so we can honour it on future visits. This is essential and does not require consent.
- Booking widget — our consultation scheduler is provided by Calendly and is needed for the booking feature to work. When you interact with it, Calendly may set its own cookies and use its own analytics. See the Calendly Privacy Notice.
Analytics & advertising (only with your consent)
These are used only if you accept. Until then they collect and share no data: the Google tag is not loaded at all, and the Meta Pixel loads but stays disabled (no events are sent) until you consent. If you reject, no analytics or advertising data is collected or shared.
- Google — Google tag / Google Ads (ID AW-18089983358), used to measure website activity and the performance of our advertising. See Google's Privacy Policy.
- Meta Pixel — Meta (Facebook) Pixel (ID 2152900985499960), used to measure and optimise our advertising on Meta platforms. See Meta's Privacy Policy.
Managing your cookie preferences
When you first visit the site you can Accept or Reject non-essential cookies. You can change your choice at any time using the “Cookie settings” link in the website footer. Rejecting (or withdrawing) consent prevents the analytics and advertising tools above from loading.
How we use your information
- To respond to your enquiries and arrange consultations.
- To provide, maintain and improve our website and services.
- With your consent, to measure and improve our marketing and advertising.
Sharing your information
We share personal data only with service providers who help us operate the site and our services (for example our scheduling, analytics and advertising providers named above), and where required by law. Some of these providers may process data outside the UK under appropriate safeguards.
Your rights
Under UK data protection law you have the right to access, correct, delete or restrict the processing of your personal data, to object to processing, and to data portability. You also have the right to complain to the Information Commissioner's Office (ICO) at ico.org.uk.
Contact us
This website is operated by Formula Implants LTD, the data controller for your personal data. For any privacy questions or to exercise your rights, email us at hello@formulaimplants.com or use our contact page.
